Tag Archives: accurate advertising for mental health practice
Advertising
Most state laws make it a crime and a violation of the licensing law for a licensee to advertise in a manner that is false, fraudulent, [...]
“Expertise”
Practitioners must pay attention to advertising issues because when they advertise they put themselves in the spotlight, not only with [...]
Sliding Fee Scale
One of the most basic rules of advertising is that advertisements cannot be false, fraudulent, misleading, or deceptive. This principle [...]
Protected or Prohibited Words
An advertisement that contains a misrepresentation of fact or a failure to disclose a material fact, or that is likely to create false [...]
Advertising “Doctor/Dr.”
With respect to the word “doctor” or the letters or prefix “Dr.,” state law (the Medical Practice Act) in California makes it a crime [...]
Pre-licensed Persons
It must always be remembered that advertising must be truthful and not false, misleading, or deceptive. This of course applies to [...]
Advertising / Marketing on Groupon
A question has been raised by a reader about the appropriateness of advertising and marketing by therapists and counselors of the kind [...]
Advertising Reminders
I have written about advertising before, but a few reminders and cautions cannot hurt!